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Sport Marketing Quarterly : Impact Factor & More

eISSN: 1557-2528pISSN: 1061-6934

Key Metrics

CiteScore
5.2
SJR
Q2Marketing
SNIP
1.5
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Topics Covered on Sport Marketing Quarterly

Sport Marketing Quarterly Journal Specifications

Overview
Publisher FITNESS INFORMATION TECHNOLOGY
Language English
Frequency Quarterly
General Details
LanguageEnglish
FrequencyQuarterly
Publication Start Year1992
Publisher URLVisit website
Website URLVisit website
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Recently Published Papers in Sport Marketing Quarterly

Understanding Sport Product Collaborations Through the Lens of Limited Editions
  • 21 Apr 2026
  • Sport Marketing Quarterly
Developing and Validating a Multidimensional Attitudes Toward Sport Sponsorship Scale
  • 26 Mar 2026
  • Sport Marketing Quarterly
Assessing the Effectiveness of a Responsible Sports Betting Public Service Announcement (PSA): The Role of Message Processing and Audience Characteristics
  • 23 Mar 2026
  • Sport Marketing Quarterly
Making an Impression: An Eye-Tracking Investigation of Jersey Sponsorships in Major League Baseball
  • 26 Feb 2026
  • Sport Marketing Quarterly
Bio at First Sight: Investigating the Role of Biography as an Element of an Athlete's Social Media Brand
  • 19 Feb 2026
  • Sport Marketing Quarterly
When Sport Consumers Meet Service Touchpoints: A Bayesian Cross-context Investigation on Customer Satisfaction Through the Lens of Sport Experience Design
  • 19 Feb 2026
  • Sport Marketing Quarterly
Understanding Sport Product Collaborations Through the Lens of Limited Editions
  • 21 Apr 2026
  • Sport Marketing Quarterly
Developing and Validating a Multidimensional Attitudes Toward Sport Sponsorship Scale
  • 26 Mar 2026
  • Sport Marketing Quarterly
Assessing the Effectiveness of a Responsible Sports Betting Public Service Announcement (PSA): The Role of Message Processing and Audience Characteristics
  • 23 Mar 2026
  • Sport Marketing Quarterly
Making an Impression: An Eye-Tracking Investigation of Jersey Sponsorships in Major League Baseball
  • 26 Feb 2026
  • Sport Marketing Quarterly
Bio at First Sight: Investigating the Role of Biography as an Element of an Athlete's Social Media Brand
  • 19 Feb 2026
  • Sport Marketing Quarterly
When Sport Consumers Meet Service Touchpoints: A Bayesian Cross-context Investigation on Customer Satisfaction Through the Lens of Sport Experience Design
  • 19 Feb 2026
  • Sport Marketing Quarterly
View all papers for this journal

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