Services Marketing Quarterly : Impact Factor & More
eISSN: 1533-2977pISSN: 1533-2969
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Key Metrics
CiteScore 
1.7
SJR
Q3Business, Management and Accounting (miscellaneous)
SNIP
0.84
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Services Marketing Quarterly Journal Specifications
| Overview | |
| Publisher | Taylor & Francis |
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Recently Published Papers in Services Marketing Quarterly
Predicting Sustainable Consumer-Brand Relationships in the Green Beauty Sector: A Machine Learning Approach in an Emerging Market Context
- 1 May 2026
- Services Marketing Quarterly
Decoding Malaysian Youths’ Purchase Intentions in Live-Streaming Commerce: A Uses and Gratifications Theory and the Theory of Planned Behavior Perspective
- 21 Apr 2026
- Services Marketing Quarterly
ESG Leadership and Service Branding: Building Customer Engagement Through Sustainability Narratives in Nigeria
- 20 Apr 2026
- Services Marketing Quarterly
Exploring How Customer Experience and AI-Driven Service Innovation Influence Perceived Firm Innovativeness: Digital Trust as a Moderator
- 20 Apr 2026
- Services Marketing Quarterly
The Warm Glow of Generosity: Exploring Tipping Behavior in Online Motorcycle Ride-Hailing Services
- 16 Apr 2026
- Services Marketing Quarterly
Reducing Income-Based Barriers to Transformative Services: Applying the COM-B Model to Inclusive Gym Service Marketing
- 9 Apr 2026
- Services Marketing Quarterly
Predicting Sustainable Consumer-Brand Relationships in the Green Beauty Sector: A Machine Learning Approach in an Emerging Market Context
- 1 May 2026
- Services Marketing Quarterly
Decoding Malaysian Youths’ Purchase Intentions in Live-Streaming Commerce: A Uses and Gratifications Theory and the Theory of Planned Behavior Perspective
- 21 Apr 2026
- Services Marketing Quarterly
ESG Leadership and Service Branding: Building Customer Engagement Through Sustainability Narratives in Nigeria
- 20 Apr 2026
- Services Marketing Quarterly
Exploring How Customer Experience and AI-Driven Service Innovation Influence Perceived Firm Innovativeness: Digital Trust as a Moderator
- 20 Apr 2026
- Services Marketing Quarterly
The Warm Glow of Generosity: Exploring Tipping Behavior in Online Motorcycle Ride-Hailing Services
- 16 Apr 2026
- Services Marketing Quarterly
Reducing Income-Based Barriers to Transformative Services: Applying the COM-B Model to Inclusive Gym Service Marketing
- 9 Apr 2026
- Services Marketing Quarterly
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