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Journal of Research in Interactive Marketing : Impact Factor & More

eISSN: 2040-7130pISSN: 2040-7122

Key Metrics

CiteScore
9.1
Eigenfactor
< 0.001
Impact Factor
< 5
SJR
Q1Marketing
SNIP
2.76
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Topics Covered on Journal of Research in Interactive Marketing

Journal of Research in Interactive Marketing Journal Specifications

Indexed in the following public directories

  • Web of Science Web of Science
  • Scopus Scopus
  • SJR SJR
Overview
Publisher EMERALD GROUP PUBLISHING LTD
Language English
Frequency Quarterly
General Details
LanguageEnglish
FrequencyQuarterly
Publication Start Year2007
Publisher URLVisit website
Website URLVisit website
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Recently Published Papers in Journal of Research in Interactive Marketing

Identity awakening in digital marketing: how facial recognition interactions foster green consumption behavior
  • 2 Jun 2026
  • Journal of Research in Interactive Marketing
Corrigendum: When information fits the experience: a dual-congruity perspective on real-world intentions toward virtual brand events
  • 21 Apr 2026
  • Journal of Research in Interactive Marketing
Bullying an AI? Misbehavior toward an AI moral patient in interactive marketing
  • 3 Apr 2026
  • Journal of Research in Interactive Marketing
Do clothes speak louder than words? Verbal and non-verbal communication cues in avatar–consumer interaction
  • 16 Mar 2026
  • Journal of Research in Interactive Marketing
Chatbots as brand agents: how brand concepts shape consumer engagement
  • 23 Feb 2026
  • Journal of Research in Interactive Marketing
The role of immersion and digital personas in building customer loyalty in metaverse retailing
  • 13 Feb 2026
  • Journal of Research in Interactive Marketing
Identity awakening in digital marketing: how facial recognition interactions foster green consumption behavior
  • 2 Jun 2026
  • Journal of Research in Interactive Marketing
Corrigendum: When information fits the experience: a dual-congruity perspective on real-world intentions toward virtual brand events
  • 21 Apr 2026
  • Journal of Research in Interactive Marketing
Bullying an AI? Misbehavior toward an AI moral patient in interactive marketing
  • 3 Apr 2026
  • Journal of Research in Interactive Marketing
Do clothes speak louder than words? Verbal and non-verbal communication cues in avatar–consumer interaction
  • 16 Mar 2026
  • Journal of Research in Interactive Marketing
Chatbots as brand agents: how brand concepts shape consumer engagement
  • 23 Feb 2026
  • Journal of Research in Interactive Marketing
The role of immersion and digital personas in building customer loyalty in metaverse retailing
  • 13 Feb 2026
  • Journal of Research in Interactive Marketing

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