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JOURNAL OF MARKETING ANALYTICS : Impact Factor & More
eISSN: 2050-3326pISSN: 2050-3318
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JOURNAL OF MARKETING ANALYTICS Key Metrics
H-Index 
16
SJR
Q1Marketing
Topics Covered on JOURNAL OF MARKETING ANALYTICS
Customer experience
Digital marketing
Brand relationship
Social media
Customer satisfaction
Competitive intelligence
JOURNAL OF MARKETING ANALYTICS Journal Specifications
Indexed in the following public directories
Web of Science 
Scopus 
SJR
| Overview | |
| Publisher | PALGRAVE MACMILLAN LTD |
| Language | English |
| Frequency | Quarterly |
| General Details | |
| Language | English |
| Frequency | Quarterly |
| Publication Start Year | 2013 |
| Publisher URL | Visit website |
| Website URL | Visit website |
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Recently Published Papers in JOURNAL OF MARKETING ANALYTICS
The role of internal social media in enhancing happiness at work
- 14 Nov 2024
- Journal of Marketing Analytics
Analyzing product attributes and brand sentiment of smartwatches using Twitter/X data from a time series perspective
- 11 Nov 2024
- Journal of Marketing Analytics
Correction to: Consumer (brand) happiness of premium fashion brands and value-consciousness: the case of clothing and footwear for Gen X and Gen Z as shoppers via digital platforms
- 11 Nov 2024
- Journal of Marketing Analytics
Marketing analytics in 2024 conferences: AI and data-driven decision-making
- 28 Oct 2024
- Journal of Marketing Analytics
The interplay of artificial intelligence, machine learning, and data analytics in digital marketing and promotions: a review and research agenda
- 24 Oct 2024
- Journal of Marketing Analytics
Exploring corporate reputation and crisis communication
- 3 Oct 2024
- Journal of Marketing Analytics
The role of internal social media in enhancing happiness at work
- 14 Nov 2024
- Journal of Marketing Analytics
Analyzing product attributes and brand sentiment of smartwatches using Twitter/X data from a time series perspective
- 11 Nov 2024
- Journal of Marketing Analytics
Correction to: Consumer (brand) happiness of premium fashion brands and value-consciousness: the case of clothing and footwear for Gen X and Gen Z as shoppers via digital platforms
- 11 Nov 2024
- Journal of Marketing Analytics
Marketing analytics in 2024 conferences: AI and data-driven decision-making
- 28 Oct 2024
- Journal of Marketing Analytics
The interplay of artificial intelligence, machine learning, and data analytics in digital marketing and promotions: a review and research agenda
- 24 Oct 2024
- Journal of Marketing Analytics
Exploring corporate reputation and crisis communication
- 3 Oct 2024
- Journal of Marketing Analytics
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FAQs on JOURNAL OF MARKETING ANALYTICS
How long has JOURNAL OF MARKETING ANALYTICS been actively publishing? 
JOURNAL OF MARKETING ANALYTICS has been in operation since 2013 till date.
What is the publishing frequency of JOURNAL OF MARKETING ANALYTICS?
JOURNAL OF MARKETING ANALYTICS published with a Quarterly frequency.
How many articles did JOURNAL OF MARKETING ANALYTICS publish last year?
In 2023, JOURNAL OF MARKETING ANALYTICS publsihed 65 articles.
What is the eISSN & pISSN for JOURNAL OF MARKETING ANALYTICS?
For JOURNAL OF MARKETING ANALYTICS, eISSN is 2050-3326 and pISSN is 2050-3318.
What is the H Index for JOURNAL OF MARKETING ANALYTICS ?
H Index for JOURNAL OF MARKETING ANALYTICS is 16.
What is the SJR for JOURNAL OF MARKETING ANALYTICS?
SJR for JOURNAL OF MARKETING ANALYTICS is Q1.
Who is the publisher of JOURNAL OF MARKETING ANALYTICS?
PALGRAVE MACMILLAN LTD is the publisher of JOURNAL OF MARKETING ANALYTICS.
