Journal of Interactive Marketing : Impact Factor & More
eISSN: 1520-6653pISSN: 1094-9968
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Key Metrics
CiteScore 
12.8
Eigenfactor
0.001 - 0.005
H-Index
120
Impact Factor
5 - 10
SJR
Q1Marketing
SNIP
3.27
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Topics Covered on Journal of Interactive Marketing
Journal of Interactive Marketing Journal Specifications
| Overview | |
| Publisher | SAGE PUBLICATIONS INC |
| Language | English |
| Frequency | Quarterly |
| General Details | |
| Language | English |
| Frequency | Quarterly |
| Publication Start Year | 1987 |
| Publisher URL | Visit website |
| Website URL | Visit website |
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Recently Published Papers in Journal of Interactive Marketing
EXPRESS: The Impact of Follower-Based Status Change on Influencer Content Creation: Evidence from a Regression Discontinuity Approach
- 19 Apr 2026
- Journal of Interactive Marketing
EXPRESS: Prospecting vs. Retargeting: Insights from a Geography-Based Field Experiment
- 27 Jan 2026
- Journal of Interactive Marketing
Managing Firm Social Media Communications Around Fast-Paced Product Launches
- 19 Jan 2026
- Journal of Interactive Marketing
EXPRESS: Navigating a Changing Privacy Landscape: The Effect of Data Requests on the Acquisition, Retention, and Deletion of Consumers’ Information
- 13 Jan 2026
- Journal of Interactive Marketing
EXPRESS: Do Robots Serve Brands’ Socially Responsible Image? How Mixed Signals Shape Consumers’ Brand Preference and Engagement
- 25 Dec 2025
- Journal of Interactive Marketing
EXPRESS: Strategic Analysis of the Emerging S2b2C Model
- 18 Dec 2025
- Journal of Interactive Marketing
EXPRESS: The Impact of Follower-Based Status Change on Influencer Content Creation: Evidence from a Regression Discontinuity Approach
- 19 Apr 2026
- Journal of Interactive Marketing
EXPRESS: Prospecting vs. Retargeting: Insights from a Geography-Based Field Experiment
- 27 Jan 2026
- Journal of Interactive Marketing
Managing Firm Social Media Communications Around Fast-Paced Product Launches
- 19 Jan 2026
- Journal of Interactive Marketing
EXPRESS: Navigating a Changing Privacy Landscape: The Effect of Data Requests on the Acquisition, Retention, and Deletion of Consumers’ Information
- 13 Jan 2026
- Journal of Interactive Marketing
EXPRESS: Do Robots Serve Brands’ Socially Responsible Image? How Mixed Signals Shape Consumers’ Brand Preference and Engagement
- 25 Dec 2025
- Journal of Interactive Marketing
EXPRESS: Strategic Analysis of the Emerging S2b2C Model
- 18 Dec 2025
- Journal of Interactive Marketing
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