Journal of Interactive Advertising : Impact Factor & More
eISSN: 1525-2019
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Key Metrics
CiteScore 
7
SJR
Q2Marketing
SNIP
1
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Topics Covered on Journal of Interactive Advertising
Journal of Interactive Advertising Journal Specifications
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SJR
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| Publisher | Taylor & Francis |
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Recently Published Papers in Journal of Interactive Advertising
Seekers or Sentries? Consumers’ Coping Mechanisms with Third-Party Cookie-Driven Online Behavioral Advertising: A Multidimensional Persuasion Knowledge Approach
- 16 Oct 2026
- Journal of Interactive Advertising
When Does Fun Convert? Conversion Timing as a Boundary Condition in Advergame-Based Marketing Campaigns
- 17 Sep 2026
- Journal of Interactive Advertising
Influencer-Follower Relationships as a Two-Way Exchange: Perceived Interconnectedness Scale Development and Validation
- 12 Sep 2026
- Journal of Interactive Advertising
Which Ad Do You Want to View First? The Customization of In-Stream Ad Sequence
- 19 Aug 2026
- Journal of Interactive Advertising
Artificial Intelligence in Advertising: A Scientometric and Thematic Synthesis of Four Paradoxes
- 19 Aug 2026
- Journal of Interactive Advertising
When Old Is Not Gold: The Interactive Effect of Brand Age and AI Disclosure on Ad-Clicking Interest
- 10 Aug 2026
- Journal of Interactive Advertising
Seekers or Sentries? Consumers’ Coping Mechanisms with Third-Party Cookie-Driven Online Behavioral Advertising: A Multidimensional Persuasion Knowledge Approach
- 16 Oct 2026
- Journal of Interactive Advertising
When Does Fun Convert? Conversion Timing as a Boundary Condition in Advergame-Based Marketing Campaigns
- 17 Sep 2026
- Journal of Interactive Advertising
Influencer-Follower Relationships as a Two-Way Exchange: Perceived Interconnectedness Scale Development and Validation
- 12 Sep 2026
- Journal of Interactive Advertising
Which Ad Do You Want to View First? The Customization of In-Stream Ad Sequence
- 19 Aug 2026
- Journal of Interactive Advertising
Artificial Intelligence in Advertising: A Scientometric and Thematic Synthesis of Four Paradoxes
- 19 Aug 2026
- Journal of Interactive Advertising
When Old Is Not Gold: The Interactive Effect of Brand Age and AI Disclosure on Ad-Clicking Interest
- 10 Aug 2026
- Journal of Interactive Advertising
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