Journal of Current Issues and Research in Advertising : Impact Factor & More
eISSN: 2164-7313pISSN: 1064-1734
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Key Metrics
CiteScore 
2.9
H-Index
40
SJR
Q2Marketing
SNIP
1.18
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Journal of Current Issues and Research in Advertising Journal Specifications
Indexed in the following public directories
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SJR
| Overview | |
| Publisher | TAYLOR & FRANCIS LTD |
| Language | English |
| Frequency | Quarterly |
| General Details | |
| Language | English |
| Frequency | Quarterly |
| Publication Start Year | 1978 |
| Publisher URL | Visit website |
| Website URL | Visit website |
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Too Much of a Good Thing: The Backfire Effect as a Trigger for Psychological Reactance in E-Cigarette Cessation Social Marketing
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- 18 May 2026
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Too Much of a Good Thing: The Backfire Effect as a Trigger for Psychological Reactance in E-Cigarette Cessation Social Marketing
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- 29 May 2026
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Virtual Influencers as Environmental Activists: Enhancing Perceived Authenticity Using Anthropomorphism and Narratives
- 28 May 2026
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Inspired by Fitness Influencers on Instagram? The Role of Inspiration in Electronic Word of Mouth on Social Media
- 18 May 2026
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Confronting the Fear of Privacy Infringement: How Consumers Cope with Online Behavioral Advertising Through Multidimensional Persuasion Knowledge and the Extended-Extended Parallel Process Model
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Influencers’ Relationships with Followers: The Role of Authenticity and Self-Disclosure in Fostering Parasocial Relationships and Engagement
- 18 May 2026
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