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Journal of Advertising : Impact Factor & More

eISSN: 1557-7805pISSN: 0091-3367

Aims and Scope of Journal of Advertising

The Journal of Advertising is published fives times per year and is a peer-reviewed academic journal covering advertising theories and their relationship with practice. It is owned by the American Academy of Advertising and published on their behalf by Routledge Taylor & Francis. Less

Key Metrics

CiteScore
8.5
Eigenfactor
0.001 - 0.005
Impact Factor
5 - 10
SJR
Q1Marketing
SNIP
2.86
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Topics Covered on Journal of Advertising

Journal of Advertising Journal Specifications

Indexed in the following public directories

  • Web of Science Web of Science
  • SJR SJR
Overview
Publisher ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD
Language English
Frequency Quarterly
General Details
LanguageEnglish
FrequencyQuarterly
Publication Start Year1972
Publisher URLVisit website
Website URLVisit website
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Recently Published Papers in Journal of Advertising

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When Awe Backfires: The Surprising Effect of Awe on Self-Gifting in Advertising
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Network Analysis in Advertising Research, Reimagined: A Methodological Catalyst for Structural and Institutional Insight
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Too Sensitive, Too Much? Triggers and Consequences of Perceived Surveillance in Digital Data-Driven Advertising
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Happy Faces Help Homes: The Role of Animal Facial Expressions in Charitable Advertising
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How Consumer-Brand Incidental Similarity Cues in Advertising Increase Self-Brand Connection and Brand Interest
  • 21 Apr 2026
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