Researcher.Life Logo

Journal of Advertising Research : Impact Factor & More

eISSN: 1740-1909pISSN: 0021-8499

Key Metrics

CiteScore
4.3
H-Index
94
SJR
Q1Marketing
SNIP
1.59
Recommended pre-submission checks
Powered by Paperpal by Editage

Topics Covered on Journal of Advertising Research

Journal of Advertising Research Journal Specifications

Indexed in the following public directories

  • Web of Science Web of Science
  • SJR SJR
Overview
Publisher ADVERTISING RESEARCH FOUNDATION
Language English
Frequency Quarterly
General Details
LanguageEnglish
FrequencyQuarterly
Publication Start Year1960
Publisher URLVisit website
Website URLVisit website
View less

Planning to publish in Journal of Advertising Research ?

Upload your Manuscript to get

  • Degree of match
  • Common matching concepts
  • Additional journal recommendations
Free Report

Recently Published Papers in Journal of Advertising Research

The Limits of Brand Heritage in Luxury Advertising: Why Heritage-Based Storytelling May Fail for Certain Luxury Products
  • 22 Apr 2026
  • Journal of Advertising Research
Luxury Fashion’s Transparency Paradox on TikTok: Balancing Openness and Exclusivity
  • 22 Apr 2026
  • Journal of Advertising Research
How Anatomical Depiction in Advertisements Increase Recycling Intention: Making Internal Components Visible
  • 22 Apr 2026
  • Journal of Advertising Research
How Does Interacting with AI Versus Human Agents Influence Consumer Identity-Based Choices? The Roles of Distinctiveness and Assimilation Motives
  • 22 Apr 2026
  • Journal of Advertising Research
The Arousal Effect: How Influencers’ High-Arousal Language Boosts Purchase Intention for Self-Improvement Products
  • 25 Mar 2026
  • Journal of Advertising Research
How Influencer Type and Interest Appeals in Green Advertising Drive Pro-Environmental Behavior: The Moderating Role of Attribute Centrality
  • 25 Mar 2026
  • Journal of Advertising Research
The Limits of Brand Heritage in Luxury Advertising: Why Heritage-Based Storytelling May Fail for Certain Luxury Products
  • 22 Apr 2026
  • Journal of Advertising Research
Luxury Fashion’s Transparency Paradox on TikTok: Balancing Openness and Exclusivity
  • 22 Apr 2026
  • Journal of Advertising Research
How Anatomical Depiction in Advertisements Increase Recycling Intention: Making Internal Components Visible
  • 22 Apr 2026
  • Journal of Advertising Research
How Does Interacting with AI Versus Human Agents Influence Consumer Identity-Based Choices? The Roles of Distinctiveness and Assimilation Motives
  • 22 Apr 2026
  • Journal of Advertising Research
The Arousal Effect: How Influencers’ High-Arousal Language Boosts Purchase Intention for Self-Improvement Products
  • 25 Mar 2026
  • Journal of Advertising Research
How Influencer Type and Interest Appeals in Green Advertising Drive Pro-Environmental Behavior: The Moderating Role of Attribute Centrality
  • 25 Mar 2026
  • Journal of Advertising Research

FAQs on Journal of Advertising Research