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Innovative Marketing : Impact Factor & More
eISSN: 1816-6326pISSN: 1814-2427
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Innovative Marketing Key Metrics
CiteScore 
1.7
H-Index
19
SJR
Q3Marketing
SNIP
0.5
Topics Covered on Innovative Marketing
Social media
Social support
Brand engagement
Product placement
Technology acceptance model
Brand loyalty
Customer satisfaction
Market analysis
Social capital
Customer value
Lead time
Green advertising
Inventory management
Marketing mix
Innovative Marketing Journal Specifications
| Overview | |
| Publisher | LLC CPC BUSINESS PERSPECTIVES |
| Language | English |
| Frequency | Quarterly |
| Article Processing Charges | EUR 595 |
| Publication Time | 9 |
| Editorial Review Process | Double anonymous peer review |
| General Details | |
| Publication Details | |
| Editorial Review Detail | |
| Information for authors | |
| Author instructions | Visit website |
| Copyright Details | Visit website |
| Deposit Policy | Sherpa/Romeo,https://businessperspectives.org/journals/innovative-marketing#self-archiving-policy |
| License type | CC BY |
| OA statement | Visit website |
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Recently Published Papers in Innovative Marketing
Impact of integrated marketing communication strategies on choice of higher education institutions
- 8 Nov 2024
- Innovative Marketing
When do tourists prefer to continue using online travel agencies? An empirical study from Vietnam
- 7 Nov 2024
- Innovative Marketing
Evaluating the influence of advanced analytics on client management systems in UAE telecom firms
- 1 Nov 2024
- Innovative Marketing
Impact of Instagram visual content on eWOM for Sharia hotels in Indonesia
- 1 Nov 2024
- Innovative Marketing
Does peer conformity have moderating effects on university students’ consumptive behavior? A focus on self-concept, economic literacy, and e-money adoption
- 23 Oct 2024
- Innovative Marketing
Muslim Generation Z’s purchase intention of halal cosmetic products in Indonesia
- 4 Oct 2024
- Innovative Marketing
Impact of integrated marketing communication strategies on choice of higher education institutions
- 8 Nov 2024
- Innovative Marketing
When do tourists prefer to continue using online travel agencies? An empirical study from Vietnam
- 7 Nov 2024
- Innovative Marketing
Evaluating the influence of advanced analytics on client management systems in UAE telecom firms
- 1 Nov 2024
- Innovative Marketing
Impact of Instagram visual content on eWOM for Sharia hotels in Indonesia
- 1 Nov 2024
- Innovative Marketing
Does peer conformity have moderating effects on university students’ consumptive behavior? A focus on self-concept, economic literacy, and e-money adoption
- 23 Oct 2024
- Innovative Marketing
Muslim Generation Z’s purchase intention of halal cosmetic products in Indonesia
- 4 Oct 2024
- Innovative Marketing
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Compare journals across 7 parameters SJR Ranking, Topics covered, Indexing Database, Publication Review Time, Publication Type, Article Processing Charges & Recently Published papers
SJR Ranking, Topics covered, Indexing Database, Publication Review Time, Publication Type, Article Processing Charges & Recently Published papers
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FAQs on Innovative Marketing
What is the publishing frequency of Innovative Marketing? 
Innovative Marketing published with a Quarterly frequency.
How many articles did Innovative Marketing publish last year?
In 2023, Innovative Marketing publsihed 89 articles.
What is the eISSN & pISSN for Innovative Marketing?
For Innovative Marketing, eISSN is 1816-6326 and pISSN is 1814-2427.
What is Citescore for Innovative Marketing?
Citescore for Innovative Marketing is 1.7.
What is the H Index for Innovative Marketing ?
H Index for Innovative Marketing is 19.
What is SNIP score for Innovative Marketing?
SNIP score for Innovative Marketing is 0.5.
What is the SJR for Innovative Marketing?
SJR for Innovative Marketing is Q3.
Who is the publisher of Innovative Marketing?
LLC CPC BUSINESS PERSPECTIVES is the publisher of Innovative Marketing.
