Key Metrics
4
CiteScore
CiteScore
CiteScore measures average citations received per document published in the serial.
Q2
Marketing
SJR
- Q2 Marketing
SJR
SJR
SCImago Journal Rank measures weighted citations received by the serial. Citation weighting depends on subject field and prestige (SJR) of the citing serial.
Indexed in the following public directories
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Scopus
Topics Covered
- Stock market
- Corporate social responsibility
- Content analysis
- Product placement
- Social media
- Shopping mall
- Digital media
- Customer choice
- Brand equity
- Sales promotion
- Brand loyalty
- Country of origin
- Brand image
- Mobile advertising
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Check my PaperRecently Published Papers
-
Full paper
Human–Human Interactions’ Influence on Impulse-Buying Intention in Live Commerce: The Roles of Guanxi, co-Viewer Trust, and Gamification
- 29 Apr 24
- Journal of Promotion Management
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Full paper
Beyond Likes, Comments, and Shares: How Can Influencer Marketing Drive Customer Equity and Purchase Intention?
- 23 Apr 24
- Journal of Promotion Management
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Full paper
Are Gamification and Consumer Happiness the Links Between Gourmet Food Packaging Design and Mobile Points of Sales?
- 20 Mar 24
- Journal of Promotion Management
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Full paper
Organization Sustainability Communication by Fashion Brands: A Qualitative Analysis of Messaging and Engagement on Facebook and Instagram
- 20 Mar 24
- Journal of Promotion Management
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Full paper
Insights Into the Effectiveness of Advertising During the Recession Caused by COVID-19
- 19 Mar 24
- Journal of Promotion Management
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Full paper
Is ChatGPT a Responsible Communication: A Study on the Credibility and Adoption of Conversational Artificial Intelligence
- 19 Mar 24
- Journal of Promotion Management
Scite analysis
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1k articles received 6.5k citations see all
- 287 Supporting
- 5,814 Mentioning
- 32 Contrasting
Editorial notices
- 2 Retractions
- 0 Withdrawals
- 3 Corrections
- 0 Errata
- 0 Expression of Concern
FAQs
How many articles did Journal of Promotion Management publish last years ?
In 2023, Journal of Promotion Management published 42 articles.
What is Citescore for Journal of Promotion Management ?
Citescore for Journal of Promotion Management is 4.
What is the SJR for Journal of Promotion Management ?
SJR for Journal of Promotion Management is Q2.
Who is the publisher of Journal of Promotion Management ?
Taylor & Francis is the publisher of Journal of Promotion Management.