Key Metrics
4
CiteScore
CiteScore
CiteScore measures average citations received per document published in the serial.
Q2
Marketing
SJR
- Q2 Marketing
SJR
SJR
SCImago Journal Rank measures weighted citations received by the serial. Citation weighting depends on subject field and prestige (SJR) of the citing serial.
Indexed in the following public directories
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Scopus -
SJR
Topics Covered
- Stock market
- Corporate social responsibility
- Content analysis
- Product placement
- Social media
- Shopping mall
- Digital media
- Customer choice
- Brand equity
- Sales promotion
- Brand loyalty
- Country of origin
- Brand image
- Mobile advertising
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Check my PaperRecently Published Papers
-
Full paper
Contactless Shopping During Health Crisis: Moderating Impact of Four Attribution-Driven Motives on Brand Equity
- 7 Nov 24
- Journal of Promotion Management
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Full paper
It’s a Match: The Impact of Influencer-Message Congruence and Recipients Identity on Perceptions of Rainbowwashing
- 1 Nov 24
- Journal of Promotion Management
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Full paper
What Makes a Social Media User an Opinion Leader? Source Characteristics and Consumers’ Behavioral Intentions
- 21 Oct 24
- Journal of Promotion Management
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Full paper
Examining the Influences of Message Formats, Context-Induced Moods, and Issue-Relevant Determinants on the Effectiveness of Ecolabels
- 12 Sep 24
- Journal of Promotion Management
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Full paper
Impact of Digital Storytelling on Improving Brand Image Among Consumers
- 10 Sep 24
- Journal of Promotion Management
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Full paper
Does Green Advertising Always Effectiveness? A Multidimensional Perceived Value Analysis Based on the SOR Model
- 17 Aug 24
- Journal of Promotion Management
Scite analysis
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1k articles received 7.1k citations see all
- 311 Supporting
- 6,315 Mentioning
- 33 Contrasting
Editorial notices
- 2 Retractions
- 0 Withdrawals
- 3 Corrections
- 0 Errata
- 0 Expression of Concern
FAQs
How many articles did Journal of Promotion Management publish last years ?
In 2023, Journal of Promotion Management published 42 articles.
What is Citescore for Journal of Promotion Management ?
Citescore for Journal of Promotion Management is 4.
What is the SJR for Journal of Promotion Management ?
SJR for Journal of Promotion Management is Q2.
Who is the publisher of Journal of Promotion Management ?
Taylor & Francis is the publisher of Journal of Promotion Management.