Key Metrics
7
CiteScore
CiteScore
CiteScore measures average citations received per document published in the serial.
0.88
5-Year SI
5-year SI
- N/A 2-year SI
- 0.86 Lifetime SI
Scite Index
Scite Index
scite Index is the ratio of citations supporting research which is published in the journal to sum of citations either supporting or contrasting the research published in the journal for the same time period. Minimum 100 supporting citations required.
Q2
Marketing
SJR
- Q2 Marketing
- Q1 Communication
SJR
SJR
SCImago Journal Rank measures weighted citations received by the serial. Citation weighting depends on subject field and prestige (SJR) of the citing serial.
1
SNIP
SNIP
Source Normalized Impact per Paper measures actual citations received relative to citations expected for the serial’s subject field.
Indexed in the following public directories
-
SJR
Topics Covered
- Social media
- Native advertising
- Conceptual model
- Live streaming
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Check my PaperRecently Published Papers
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Full paper
Revealing the Strength of CSR Endorsement in an Environmental CSR Advertising Campaign on Instagram: The Role of Interdependent Self-Construal, Regulatory-Focused Messages, and the Number of Followers
- 7 Nov 24
- Journal of Interactive Advertising
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Full paper
Social Media Characteristics and Consumers’ Online Brand-Related Activities (COBRAs): The Mediating Role of Time Spent and Emotional Connectedness
- 30 Oct 24
- Journal of Interactive Advertising
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Full paper
Human vs. AI Influencer Activism: Exploring Self-Branding and Issue Advocacy Effectiveness Through Social Influence Processes
- 29 Oct 24
- Journal of Interactive Advertising
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Full paper
Response to Advertising Delivered by Voice Assistants: The Mediating Role of Persuasion Knowledge, Perceived Control, Social Presence, and Privacy Concerns
- 30 Sep 24
- Journal of Interactive Advertising
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Full paper
To Be Woke or Not to Be Woke? An Exploration of the Moral Foundations of Conservative Rejection of Brand Activism
- 17 Sep 24
- Journal of Interactive Advertising
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Full paper
Augmented Narrative Advertising: Consumer Responses to AR Story Filters and Product Placement Primes
- 16 Aug 24
- Journal of Interactive Advertising
Scite analysis
Powered by scite_
360 articles received 11.3k citations see all
- 444 Supporting
- 10,114 Mentioning
- 68 Contrasting
Editorial notices
- 0 Retractions
- 0 Withdrawals
- 0 Corrections
- 0 Errata
- 0 Expression of Concern
FAQs
How many articles did Journal of Interactive Advertising publish last years ?
In 2023, Journal of Interactive Advertising published 24 articles.
What is Citescore for Journal of Interactive Advertising ?
Citescore for Journal of Interactive Advertising is 7.
What is SNIP score for Journal of Interactive Advertising ?
SNIP score for Journal of Interactive Advertising is 1.
What is the SJR for Journal of Interactive Advertising ?
SJR for Journal of Interactive Advertising is Q2.
Who is the publisher of Journal of Interactive Advertising ?
Taylor & Francis is the publisher of Journal of Interactive Advertising.