Journal of Advertising : Impact Factor & More

eISSN: 1557-7805pISSN: 0091-3367

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Aims and Scope

The Journal of Advertising is published fives times per year and is a peer-reviewed academic journal covering advertising theories and their relationship with practice. It is owned by the American Academy of Advertising and published on their behalf by Routledge Taylor & Francis. Less

Journal of Advertising Key Metrics

CiteScore
8.5
Eigenfactor
0.001 - 0.005
Impact Factor
5 - 10
SJR
Q1Marketing
SNIP
2.86
Time to Publish
14
 Mo
Time to Publish
% of papers by time taken from submission to publication
0 to 3 months
0%
4 to 6 months
0%
7 to 9 months
8%
Above 9 months
92%

Topics Covered on Journal of Advertising

Switching frequency
Advertising research
Social media
Online advertising
Creativity
Cultural identity
Overweight
Artificial intelligence
Collaborative filtering
Computational advertising
Big data
Brand community
Parental mediation
Message framing

Journal of Advertising Journal Specifications

Indexed in the following public directories

  • Web of Science Web of Science
  • SJR SJR
Overview
Publisher ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD
Language English
Frequency Quarterly
General Details
LanguageEnglish
FrequencyQuarterly
Publication Start Year1972
Publisher URLVisit website
Website URLVisit website
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FAQs on Journal of Advertising

How long has Journal of Advertising been actively publishing? Faqs

Journal of Advertising has been in operation since 1972 till date.

What is the publishing frequency of Journal of Advertising? Faqs

Journal of Advertising published with a Quarterly frequency.

How many articles did Journal of Advertising publish last year? Faqs

In 2023, Journal of Advertising publsihed 43 articles.

What is the eISSN & pISSN for Journal of Advertising? Faqs

For Journal of Advertising, eISSN is 1557-7805 and pISSN is 0091-3367.

What is Citescore for Journal of Advertising? Faqs

Citescore for Journal of Advertising is 8.5.

What is SNIP score for Journal of Advertising? Faqs

SNIP score for Journal of Advertising is 2.86.

What is the SJR for Journal of Advertising? Faqs

SJR for Journal of Advertising is Q1.

Who is the publisher of Journal of Advertising? Faqs

ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD is the publisher of Journal of Advertising.