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Health Marketing Quarterly : Impact Factor & More

eISSN: 1545-0864pISSN: 0735-9683

Key Metrics

CiteScore
1.2
SJR
Q4Marketing
SNIP
0.6
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Health Marketing Quarterly Journal Specifications

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Publisher Taylor & Francis

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Recently Published Papers in Health Marketing Quarterly

Gen Z and Safe Sex Practices: Drivers of Condom Purchase Intention in an Emerging Country
  • 30 Nov 2025
  • Health Marketing Quarterly
Cognitive Blind Spots: An Exploration of How Belief Perseverance Influences Organic Food Perceptions
  • 2 Oct 2025
  • Health Marketing Quarterly
Factors Driving Continuous Intention to Use Telemedicine in the Post-COVID-19 Era: An Integrated HBM and UTAUT Approach
  • 2 Oct 2025
  • Health Marketing Quarterly
Customer-centric co-creation value for vulnerable populations in digital healthcare
  • 2 Oct 2025
  • Health Marketing Quarterly
The value of visible work: Operational transparency in digital healthcare interfaces
  • 2 Oct 2025
  • Health Marketing Quarterly
Blending emotion and logic in health messaging strategy: Audience perception of message appeals in anti- and pro-vaccination memes
  • 2 Oct 2025
  • Health Marketing Quarterly
Gen Z and Safe Sex Practices: Drivers of Condom Purchase Intention in an Emerging Country
  • 30 Nov 2025
  • Health Marketing Quarterly
Cognitive Blind Spots: An Exploration of How Belief Perseverance Influences Organic Food Perceptions
  • 2 Oct 2025
  • Health Marketing Quarterly
Factors Driving Continuous Intention to Use Telemedicine in the Post-COVID-19 Era: An Integrated HBM and UTAUT Approach
  • 2 Oct 2025
  • Health Marketing Quarterly
Customer-centric co-creation value for vulnerable populations in digital healthcare
  • 2 Oct 2025
  • Health Marketing Quarterly
The value of visible work: Operational transparency in digital healthcare interfaces
  • 2 Oct 2025
  • Health Marketing Quarterly
Blending emotion and logic in health messaging strategy: Audience perception of message appeals in anti- and pro-vaccination memes
  • 2 Oct 2025
  • Health Marketing Quarterly

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