Journal of Promotion Management : Impact Factor & More
pISSN: 1049-6491
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CiteScore 
4
SJR
Q2Marketing
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Journal of Promotion Management Journal Specifications
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| Publisher | Taylor & Francis |
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Recently Published Papers in Journal of Promotion Management
How Sensory Promotional Appeals Drive Willingness to Pay More for Green Cosmetics: Evidence from Gen Y and Gen Z Consumers in India
- 14 May 2026
- Journal of Promotion Management
Responsible AI, Responsible Brands: Promotion in the Digital Era
- 12 May 2026
- Journal of Promotion Management
The Persuasive Backfire of Generative AI: How Synthetic Urgency Fuels Impulse-Regret Responses and Return Intention in E-Commerce
- 11 May 2026
- Journal of Promotion Management
CSR Communication in the Age of AI: A Systematic Review Using the TCCM Framework and Insights from the Journal of Promotion Management
- 6 May 2026
- Journal of Promotion Management
Can AI Be Responsible? Message Cues, Attitudes, and Engagement Intentions Toward AI-Generated CSR Short-Form Videos
- 5 May 2026
- Journal of Promotion Management
Forced Attention, Fragile Loyalty: Inside the Impact of Non-Skippable Advertising on YouTube
- 29 Apr 2026
- Journal of Promotion Management
How Sensory Promotional Appeals Drive Willingness to Pay More for Green Cosmetics: Evidence from Gen Y and Gen Z Consumers in India
- 14 May 2026
- Journal of Promotion Management
Responsible AI, Responsible Brands: Promotion in the Digital Era
- 12 May 2026
- Journal of Promotion Management
The Persuasive Backfire of Generative AI: How Synthetic Urgency Fuels Impulse-Regret Responses and Return Intention in E-Commerce
- 11 May 2026
- Journal of Promotion Management
CSR Communication in the Age of AI: A Systematic Review Using the TCCM Framework and Insights from the Journal of Promotion Management
- 6 May 2026
- Journal of Promotion Management
Can AI Be Responsible? Message Cues, Attitudes, and Engagement Intentions Toward AI-Generated CSR Short-Form Videos
- 5 May 2026
- Journal of Promotion Management
Forced Attention, Fragile Loyalty: Inside the Impact of Non-Skippable Advertising on YouTube
- 29 Apr 2026
- Journal of Promotion Management
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