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Journal of Promotion Management : Impact Factor & More
pISSN: 1049-6491
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Journal of Promotion Management Key Metrics
CiteScore 
4
SJR
Q2Marketing
Topics Covered on Journal of Promotion Management
Stock market
Corporate social responsibility
Content analysis
Product placement
Social media
Shopping mall
Digital media
Customer choice
Brand equity
Sales promotion
Brand loyalty
Country of origin
Brand image
Mobile advertising
Journal of Promotion Management Journal Specifications
Indexed in the following public directories
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SJR
| Overview | |
| Publisher | Taylor & Francis |
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Recently Published Papers in Journal of Promotion Management
Marketing Stimuli and Impulse Buying: The Role of Traits, Reviews and Motives
- 12 Nov 2024
- Journal of Promotion Management
Contactless Shopping During Health Crisis: Moderating Impact of Four Attribution-Driven Motives on Brand Equity
- 7 Nov 2024
- Journal of Promotion Management
It’s a Match: The Impact of Influencer-Message Congruence and Recipients Identity on Perceptions of Rainbowwashing
- 1 Nov 2024
- Journal of Promotion Management
What Makes a Social Media User an Opinion Leader? Source Characteristics and Consumers’ Behavioral Intentions
- 21 Oct 2024
- Journal of Promotion Management
Examining the Influences of Message Formats, Context-Induced Moods, and Issue-Relevant Determinants on the Effectiveness of Ecolabels
- 12 Sep 2024
- Journal of Promotion Management
Impact of Digital Storytelling on Improving Brand Image Among Consumers
- 10 Sep 2024
- Journal of Promotion Management
Marketing Stimuli and Impulse Buying: The Role of Traits, Reviews and Motives
- 12 Nov 2024
- Journal of Promotion Management
Contactless Shopping During Health Crisis: Moderating Impact of Four Attribution-Driven Motives on Brand Equity
- 7 Nov 2024
- Journal of Promotion Management
It’s a Match: The Impact of Influencer-Message Congruence and Recipients Identity on Perceptions of Rainbowwashing
- 1 Nov 2024
- Journal of Promotion Management
What Makes a Social Media User an Opinion Leader? Source Characteristics and Consumers’ Behavioral Intentions
- 21 Oct 2024
- Journal of Promotion Management
Examining the Influences of Message Formats, Context-Induced Moods, and Issue-Relevant Determinants on the Effectiveness of Ecolabels
- 12 Sep 2024
- Journal of Promotion Management
Impact of Digital Storytelling on Improving Brand Image Among Consumers
- 10 Sep 2024
- Journal of Promotion Management
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Journal of Promotion Management
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FAQs on Journal of Promotion Management
How many articles did Journal of Promotion Management publish last year? 
In 2023, Journal of Promotion Management publsihed 42 articles.
What is Citescore for Journal of Promotion Management?
Citescore for Journal of Promotion Management is 4.
What is the SJR for Journal of Promotion Management?
SJR for Journal of Promotion Management is Q2.
Who is the publisher of Journal of Promotion Management?
Taylor & Francis is the publisher of Journal of Promotion Management.
