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JOURNAL OF MARKETING ANALYTICS : Impact Factor & More

eISSN: 2050-3326pISSN: 2050-3318

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JOURNAL OF MARKETING ANALYTICS Journal Specifications

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Overview
Publisher PALGRAVE MACMILLAN LTD
Language English
Frequency Quarterly
General Details
LanguageEnglish
FrequencyQuarterly
Publication Start Year2013
Publisher URLVisit website
Website URLVisit website
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  • 19 Mar 2026
  • Journal of Marketing Analytics
The impact of the level of deployment on dynamic and ordinary marketing capabilities: PLS-SEM and necessary condition analysis (NCA)
  • 25 Feb 2026
  • Journal of Marketing Analytics
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  • 25 Feb 2026
  • Journal of Marketing Analytics
Correction: From empathy to value: user-generated content inferred emotional intelligence in the context of second-hand clothing purchases online
  • 17 Feb 2026
  • Journal of Marketing Analytics
The role of customer experience, engagement, and satisfaction on behavioral intention: reconfiguring loyalty mechanisms in regulated health services in an emerging market
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