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Journal of Macromarketing : Impact Factor & More

eISSN: 1552-6534pISSN: 0276-1467

Aims and Scope of Journal of Macromarketing

The Journal of Macromarketing is a peer-reviewed academic journal that publishes papers in the field of business. The journal's editor is Mark Peterson (University of Wyoming). It has been in publication since 1981 and is currently published by SAGE Publications. Less

Key Metrics

CiteScore
3.8
Eigenfactor
< 0.001
Impact Factor
< 5
SJR
Q2Marketing
SNIP
1.48
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Topics Covered on Journal of Macromarketing

Journal of Macromarketing Journal Specifications

Indexed in the following public directories

  • Web of Science Web of Science
  • SJR SJR
Overview
Publisher SAGE PUBLICATIONS INC
Language English
Frequency Quarterly
General Details
LanguageEnglish
FrequencyQuarterly
Publication Start Year1981
Publisher URLVisit website
Website URLVisit website
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Recently Published Papers in Journal of Macromarketing

Invisible Women: The Relationship Between Satisfaction with Fashion Clothing Choices and Well-Being in Middle-Aged Women
  • 24 Mar 2026
  • Journal of Macromarketing
Marketing's Moral Myopia: A Normative Critique of Harmful Product Marketing through the Lens of the AMA Definition
  • 11 Mar 2026
  • Journal of Macromarketing
Rethinking Kotler and Levy's Legacy
  • 5 Mar 2026
  • Journal of Macromarketing
The Phygital Education Paradigm: Blended Learning and its Impact on Student Experiences in Sport and Dance Education
  • 27 Feb 2026
  • Journal of Macromarketing
A Macromarketing Response to Crisis – Creating Shared Value for Market Recovery
  • 27 Feb 2026
  • Journal of Macromarketing
Contingent Boycotts: The Temporal Evolution of Consumer Justifications
  • 23 Feb 2026
  • Journal of Macromarketing
Invisible Women: The Relationship Between Satisfaction with Fashion Clothing Choices and Well-Being in Middle-Aged Women
  • 24 Mar 2026
  • Journal of Macromarketing
Marketing's Moral Myopia: A Normative Critique of Harmful Product Marketing through the Lens of the AMA Definition
  • 11 Mar 2026
  • Journal of Macromarketing
Rethinking Kotler and Levy's Legacy
  • 5 Mar 2026
  • Journal of Macromarketing
The Phygital Education Paradigm: Blended Learning and its Impact on Student Experiences in Sport and Dance Education
  • 27 Feb 2026
  • Journal of Macromarketing
A Macromarketing Response to Crisis – Creating Shared Value for Market Recovery
  • 27 Feb 2026
  • Journal of Macromarketing
Contingent Boycotts: The Temporal Evolution of Consumer Justifications
  • 23 Feb 2026
  • Journal of Macromarketing

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